Brad Frost Web

Words That Would Otherwise Be Coming Out of My Mouth

  1. Magento Enterprise Edition: How to Stifle a Growing Community

    Yesterday Varien announced Magento Enterprise Edition, which is a commercially-licensed e-commerce platform built on their free open source version.  From Varien’s standpoint, I can understand their need to monetize their product, however I feel this is a big disappointment to the growing Magento development community.  With over to 750,000 downloads in less than a year, Magento’s growth has been quick and has gained a ton of momentum from developers and critics.  What better way to totally reverse that momentum by [...]

    Read More
  2. The Importance of Temporary Landing Pages

    Website builds can be lengthy and involved processes.  Designers can easily develop tunnel vision focusing on the final build that they forget about the importance of a strong landing page to keep users happy in the meantime.  Gone are the days of the terrible-yet-oh-so-nostalgic ‘under construction’ animated GIFS.  In their place are mostly functional, boiled-down websites capable of immediately satisfying users’ primary goals. Why Bother with Landing Pages? Its easy to understand why web designers overlook temporary landing pages: tight [...]

    Read More
  3. Busy, Busy, Busy

    Its been over 8 months since I’ve been living in the city that never sleeps, and the city’s momentum has clearly affected me, mostly for the best. My work at Pod1 has provided me many opportunities to grow as a web developer, which I am extremely thankful for.  Some of my recent Pod1 projects include: Adventure Gear Adventure Gear is a clothing brand specializing in a multi-tiered jacket system, which allows you to stay comfortable in almost any climate situation.  [...]

    Read More